CAREERS IN MARKETING MANAGEMENT.Go through the career opportunities of MARKETING MANAGEMENT, Govt jobs and Employment News channel from Freshersworld.com – The No.1 job portal for freshers in India. Visit for detailed Career information,Education details of MARKETING MANAGEMENT.
Master of Business Administration in marketing management is a Course that a student can join after completing a bachelor’s degree in business, accounting, finance, or marketing. It is a two year course program. This master’s degree involves the study of marketing sector of a corporation or business.
The prospectus consists of the theory in marketing management and practical consequences. Researching over a market segment and then putting forward campaigns of marketing.
The graduates will be further provided with more insights over the topics like product development, sales promotion, internet technology, social networking and furthermore, up and coming media platforms which businesses and corporations utilize for effective product marketing and services. The syllabus covers topics like marketing services, managing customer and business relationships, innovative media technologies, brand and product management, development and design.
The MBA degree in managing market would develop a student interested in promotions, advertising, sales of products and management, thus the scope is high of this degree as marketing has evolved over the years and businesses are engrossing in heavy marketing strategies. Distant education is also conducted for this course. One can pursue higher studies with joining Doctor of business administration, PhD in management and Fellow Program in Management FPM.
Kolkata, Pune, Madras, Sikkim Manipal, Delhi and Mumbai Universities among others provide with MBA courses. The universities abroad that provide for the same are University of Chicago, Harvard Business school, Stanford Graduate school of business, University of Oxford, Cambridge Lancaster University Management School, University of Toronto, Melbourne Business school, School of management-Queensland University of technology.
The job opportunity in private and government sectors is very high. The evolution of marketing strategies has brought about digital and direct marketing into consideration involving innovative technologies. One can join a company to hold positions such as:
• Market Research Analyst
• Marketing Manager
• Brand Manager
• Corporate Sales Manager
• Media planner
• Head of Digital marketing
International companies also hire MBAs. To work abroad one has to have an experience of atleast 2 to 3 years, then only can he hold a higher post abroad.
The top companies that recruit MBA marketing management candidates are as follows:
• Sony
• SEA
• RAK bank
• Ranbaxy Fine Chemicals India
• KPMG
• Spencer’s Retail ltd.
• Landmark
• Solutions India
• Tech Mahindra
• Gulf
• IDBI federal life insurance
• Fair Deal Maruti Suzuki
• Samsung Electrics
• Intigrow
Government sectors include
• NPCIL
• National cooperative development corporation
• Central electronics ltd.
• NIT Delhi
• Airport Authority of India
• NBCC
• Food corporation of India
• FCI
The person holding MBA in marketing management degree earns about 40k to 65k, depending upon the post he holds. However the freshers salary may vary not ranging in the similar digits, around 18k to 20k. One’s experience and specialization is taken into consideration.
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***Disclaimer: This is just a career guidance video for fresher candidates. The name, logo and properties mentioned in the video are proprietary property of the respective companies. The career and job information mentioned are an indicative generalised information. In no way Freshersworld.com, indulges into direct or indirect recruitment process of the respective companies.
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